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1 comment:
The conceptual difference between these alternatives there is certainly. In the first case, the person was dismissed because no prospects of improving living conditions and higher salaries (though he may be currently decent housing and a good salary). In the second case dismissed because it has poor living conditions and low wages (although the prospects of improving both possible and available). However, the differences for respondents are so small that they are perceived as identical. Respondents often difficult to consider all the conceptual nuances, and the result is incorrect data.
2. The second error, which allowed the development of this type of question is too large a set of alternatives. Quite naturally, the desire of the sociologist to remove the issue as much information as possible, but he does not consider two points, namely, the loss of some of the alternatives from the field of view of the Respondent (as already noted, when a large set of alternatives respondents fix, usually the first and last alternative) and the decrease in the level of importance of the alternatives with their large set based on the filling of alternatives (rather than objective significance).
When a large set of alternatives varies, the weight value of each of them. The more alternatives, the less weight value and Vice versa - the fewer alternatives, the more the weight value of each of them. And not only in the percentage distribution due to the small filling the large variety of alternatives, but in the perception of their content knowledge. The reader can verify this by attributing the importance of each alternative in two sets consisting of 4 and 6 alternatives, based on the total sum of the responses equals 100%.
In the experiment (in a survey of 670 people) produced the following distribution:
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